ServiceNow Federal Forum
Put AI to Work
for Government
February 12, 2025
Gaylord National Resort & Convention Center, National Harbor, MD
U.S. Capitol

March 13, 2023

Diamond Sponsorship
  • Participate in one plenary panel session of sponsor’s choosing (first sponsor to sign gets choice of available panel topics)
  • Raw footage and edited version of session recording will be provided
  • Invitation to attend exclusive opportunity to connect with ServiceNow executives
  • Sponsor mentioned during executive welcome
  • Priority kiosk placement with computer monitor and one power outlet
  • Two lead scanners
  • Full attendee list
  • Logo recognition on event website and onsite signage, including digital and printed assets
  • Ten event passes – six additional passes are available at a discount rate of $195 per attendee
$65,000 – SOLD OUT
(Offered by invitation only)
Platinum Sponsorship
  • One breakout session for selected track.
    • Session must feature an in-person government customer speaker secured by the Platinum sponsor, subject to approval by ServiceNow
  • Invitation to attend exclusive opportunity to connect with ServiceNow executives
  • Sponsor mentioned during executive welcome
  • Kiosk with computer monitor
  • One lead scanner
  • Breakout session attendee leads
  • Logo recognition on event website and onsite signage, including digital and printed assets
  • Five event passes – five additional passes are available at a discounted rate of $195 per attendee
$50,000 – SOLD OUT
(Offered by invitation only)
Reception Sponsorship
  • Exclusive sponsor of the reception immediately following the Federal Forum
  • Branded napkins at the reception, recognition on bar signage, and signature drink
    • Signature drink may be named by sponsor, subject to ServiceNow approval
  • Kiosk with computer monitor
  • One lead scanner
  • QR code placed throughout the reception area leading to sponsor website
  • Logo recognition on event website and onsite signage, including digital and printed assets
  • Five event passes – five additional passes are available at a discounted rate of $195 per attendee
$50,000 – SOLD OUT
Editorial Package Sponsorship
  • Non-exclusive advertising on all Federal Forum news articles on MeriTalk.com for two months
  • One sponsor-provided educational asset promoted in a show newsletter
  • Create gated landing page on MeriTalk.com for lead capture
  • Logo recognition on event website and onsite signage, including digital and printed assets
  • 100 leads from educational asset promotion
  • Four event passes – five additional passes are available at a discounted rate of $195 per attendee
$40,000 – NOT AVAILABLE
Lanyard Sponsorship
  • Exclusive sponsor of event lanyards, that are co-branded with the ServiceNow logo
  • Logo recognition on onsite signage and the Federal Forum website
  • Two event passes – five additional passes are available at a discounted rate of $195 per attendee
$30,000 – SOLD OUT
Wellness Sponsorship
  • Exclusive sponsor of hand sanitizing stations and on signage marking wellness room
  • Logo recognition on onsite signage and the Federal Forum website
  • Two event passes – five additional passes are available at a discounted rate of $195 per attendee
$20,000 – NOT AVAILABLE
Coffee Break Sponsorship
  • Exclusive sponsor of all-day coffee services including logo on coffee sleeves and napkins at all beverage stations, plus sponsorship of half-day barista bar
  • Logo recognition on onsite signage and the Federal Forum website
  • Two event passes – five additional passes are available at a discounted rate of $195 per attendee
$20,000 – SOLD OUT
Snack Break Sponsorship
  • Exclusive sponsor of branded packaged snacks to be distributed during one networking break (morning or afternoon)
  • Logo recognition on onsite signage and the Federal Forum website
  • Two event passes – five additional passes are available at a discounted rate of $195 per attendee
$20,000 – NOT AVAILABLE
Lunch Sponsorship
  • Sponsor of lunch with branding on boxed lunch
  • Logo recognition on onsite signage and the Federal Forum website
  • Two event passes – five additional passes are available at a discounted rate of $195 per attendee
$20,000 – SOLD OUT
Dessert Sponsorship
  • Branding on dessert served with lunch
  • Logo recognition on onsite signage and the Federal Forum website
  • Two event passes – five additional passes are available at a discounted rate of $195 per attendee
$20,000 – NOT AVAILABLE
Mobile Website Sponsorship
  • Sponsor of the event mobile website provided to attendees via QR code
  • Banner ad on mobile website
  • Recognition on QR code signage
  • Logo recognition on onsite signage and the Federal Forum website
  • Two event passes – five additional passes are available at a discounted rate of $195 per attendee
$20,000 – NOT AVAILABLE
Wi-Fi Sponsorship
  • Exclusive sponsor of onsite Wi-Fi including recognition on Wi-Fi signage
  • Custom Wi-Fi passcode
  • Logo recognition on onsite signage and the Federal Forum website
  • Two event passes – five additional passes are available at a discounted rate of $195 per attendee
$20,000 – SOLD OUT
Charging Station Sponsorship
  • Branding on all charging stations
  • Logo recognition on onsite signage and the Federal Forum website
  • Two event passes – five additional passes are available at a discounted rate of $195 per attendee
$20,000 – SOLD OUT
Exhibitor Sponsorship
  • Kiosk with computer monitor
  • One lead scanner
  • Logo recognition on onsite signage, printed materials, and the Federal Forum website
  • Three event passes – five additional passes are available at a discounted rate of $195 per attendee
$20,000 – SOLD OUT